A report was recently released on The Role of Women in Home Improvement. In this 127-page report, the role of the female homeowner was explored from various aspects. *Of 36 different project types studied in total, women were the primary product selectors for 44% of the total completed projects reported and were also the primary doers or executors for 29% of them. * Women were the highest actual project doers for ones such as stripping/refinishing furniture, shampooing carpeting and planting a garden and were highest as major product selectors when it came to stripping/refinishing furniture, adding or replacing carpeting, painting a room, remodeling a kitchen or bathroom and the replacing/refinishing of flooring. *When viewed on the basis of dollar spending where women were the primary selectors of products needed for the projects, women accounted for 36.7%
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